مجلة البشائر الاقتصادية
Volume 7, Numéro 2, Pages 1138-1153
2021-08-01

Crisis Management And Strategic Responses Of Amazon Company To Covid-19 Pandemic

Authors : Aissaoui Fatma . Elhazzam Mohammed .

Abstract

The purpose of this research paper is to provide recommendations to commercial organizations in Algeria when managing crises by examining Amazon organizations that manage the similar nature of crises on a daily basis. By examining the ongoing operations of crisis management to the covid-19 pandemic in the organization, this research paper will analyze if there are any essential learnings that can be applied for commercial organizations. More specifically the paper examines how Amazon organizes, composes, and coordinates, and analyzes if our commercial organizations can make use of a similar structure.

Keywords

Crisis ; Crisis Management ; Strategic response ; Amazon ; Company ; Covid19 ; Pandemic