مجلة نماء للإقتصاد والتجارة
Volume 7, Numéro 2, Pages 86-101
2023-12-31

Evaluating The Adoption Of E-learning In Higher Education Context Using Utaut Model

Authors : Zine Mohamed . Terbeche Mohamed . Bellahcene Mohamed .

Abstract

The Unified Theory of Acceptance and Use of Technology (UTAUT) model has been widely used to investigate users' intention to adopt and use technology in various settings, including e-learning. This study aimed to assess the e-learning readiness of academics using the UTAUT model. A survey was administered to a sample of 530 academics, and the collected data was analyzed using the SPSS software. The results showed that performance expectancy, effort expectancy, social influence, and facilitating conditions significantly predicted academics' intention to use e-learning. The findings suggest that universities should focus on enhancing academics' perceptions of the usefulness and ease of use of e-learning, providing social support, and facilitating the availability and accessibility of technology to promote the adoption and use of e-learning.

Keywords

E-learning ; UTAUT ; Digital readiness