مجلة سيميائيات
Volume 17, Numéro 2, Pages 1005-1019
2022-03-28
Authors : Latroche Elallia . Bennaghroussi Fatima Zohra .
The subject of the gender gained wide interest by researchers in various fields , which led to the diversity of approaches to analyzing its structure to understand and comprehend it . According to Gordon W. Allport: “ Stereotypes are socially supported continually revived and hammered in by the media of mass communication.“ Thus , we have to pay attention to the mass media prejudices especially when it comes to the issue of women in society and their representation in the workforce , because it has power to construct some stereotypes and make it ready to apply and it can guarantee the success of their production , and it can impose on us their version of truth.
Gender- language- Workforce Dichotomies - Media and Power Relation
بوسالم أحلام
.
عابد يوسف
.
ص 117-132.
Yahia Zeghoudi
.
pages 74-88.
Said Houari Amel
.
pages 257-268.