أبوليوس
Volume 11, Numéro 1, Pages 231-245
2024-03-04

Islamophobia Unveiled: Harnessing Social Media For Positive Change- An Analytic Study On Facebook And Twitter



Authors : Selatnia Meriem . Toulgui Ladi .

Abstract

In today's interconnected digital landscape, the power of social media to shape Islamophobia has become increasingly evident. The aim of this study is to explore how social media can combat Islamophobia and promote positive change within British Muslim society. Focusing on different Facebook and Twitter pages representing the Muslim community, the study investigates strategies used to challenge Islamophobic narratives. Through content and sentiment analysis, this paper also examines the types of content, engagement patterns, and sentiments expressed. The findings reveal diverse approaches to counter Islamophobia, including promoting Islamic values, debunking stereotypes, and highlighting positive contributions. Ultimately, this study highlights social media's potential as a platform for positive change, demonstrating how the examined Facebook pages counter Islamophobia, facilitate dialogue, and foster community cohesion.

Keywords

British Muslim, Islamophobia, social media, facebook, Twitter.

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