Les cahiers du CREAD
Volume 39, Numéro 2, Pages 201-226
2023-06-22

Measuring The Impact Of Strategic Planning On Organizational Performance Using The Pls Approach

Authors : Oumakhlouf Naoual . Kherbachi Hamid .

Abstract

The purpose of this paper is to contribute to the debate on the impact of strategic planning on organizational performance of the companies by presenting a theoretical model that highlights this relationship. We conducted a survey of 46 industrial companies from different sectors to assess this impact. The results of structural equation modeling using the PLS approach show that a few dimensions of strategic planning positively affect only a certain number of financial and non-financial indicators of organizational performance.

Keywords

strategic planning ; performance ; Indicator ; PLS