مجلة اقتصاديات شمال افريقيا
Volume 12, Numéro 15, Pages 229-261

دور المعارض التجارية المحلية والدولية في التطوير المستمر للإقتصاد الألماني

الكاتب : بودوشن ياقوتة . راتول محمد .

الملخص

Exhibition is one of the promotional mix components where different classifications play an important role in the economic life of nations as a local demonstrations may take the international character sometimes; it offers the opportunity for the success of the various product promotion internationally and introducing products to participate in these exhibitions policies of states, as well as the ability to compete by standing Directions future products offered in relation to Pttoreha according to the latest-the-art modern technologies, as is the specialized exhibitions, one of revitalization and development of foreign trade of the countries of tools, Germany has discovered the importance of these exhibitions and sought to establish many of which are annually given for its development of a continuous and lasting for its economy.

الكلمات المفتاحية

Trade exhibitions, German exhibitions, organizing exhibitions, the German economy