مجلة أداء المؤسسات الجزائرية
Volume 4, Numéro 8, Pages 13-25

Les Facteurs Déterminants Pour L’émergence D’une Pratique De Veille Stratégique, Cas Des Entreprises Laitières De La Wilaya De Bejaia

Auteurs : Taguelmint Meriem Zehira . Boukrif Moussa .

Résumé

Algerian firms find themselves faced to a hard competition threatening their survivorship. They have to develop their own environmental scanning practice. We will present, in this paper, the requirements to the emergence of such a practice, then we will check the existence or not, of these conditions within the dairy firms of Bejaia, in order to appreciate their predisposition to integrate a strategic scanning practice.

Mots clés

strategic scanning, contextual conditions, individual conditions, cultural conditions