les cahiers du mecas
Volume 17, Numéro 3, Pages 38-50
2021-07-13

Analysing Dimensions Of Service Quality Towards Customers Satisfaction In The Algeria Mobile Telecommunications Market Using The Servqual Model

Authors : جبوري محمد . بوصلاح عبد اللطيف محمد .

Abstract

This research investigated the relationship between two elements core service quality, customer satisfaction by use with the original Parasuraman’s SERVQUAL model. The results revealed that core service quality were the most important driver of customer satisfaction. and A direct link between customer satisfaction and service quality dimensions Specifically, A major conclusion was that service quality dimensions should be incorporated into customer satisfaction models to provide a more complete picture of the customers satisfaction.

Keywords

service quality; customer satisfaction; SERVQUAL model