Market share development within mobile service in Algeria (2000-2014):  achievements and challenges.

Amrane, Azeddine; Hetatache, Abdelhakim

دراسات وأبحاث
Volume 8, Numéro 26, Pages 369-381
2017-03-15

Market Share Development Within Mobile Service In Algeria (2000-2014): Achievements And Challenges.

Auteurs : Amrane Azeddine . Hetatache Abdelhakim .

Résumé

This paper aims at evaluating the progress of market share for each mobile service operator in Algeria since the first launch in 1999, through taking into account the different statistics and reports from several institutions, thus to foresee the future of 3rd generation. The study uses the empirical Data to analyze the development of market share, and the different factors that influence it. The findings indicated that OOREDOO is heading to be the leader of the market, due to different circumstances; as it is the leader of multimedia services in the Middle East. For further analysis, the future studies should involve customer view to strengthen the evidences.